In the world of real estate, location means everything. But does a property around the corner from Wrigley Field command
$9.8 million
? The sellers of 3710 N Kenmore Ave. realize that there is much more to the property than the two-story frame house that sits on it. The property has some potential to earn a few bucks and the listing agent is suggesting that investors consider erecting
rooftop advertising
(specifically a digital billboard) on the site. The Ricketts family have famously
scooped up several of the surrounding rooftop properties, but this property is billing itself as one of the few that is
not under the control of the Cubs organization. Broker Amy Duong of Jameson Sotheby's Intl Realty tells us that the seller has been paying attention to sales in the neighborhood, notable the McDonald's parking lot that the Ricketts family paid $20 million for. Duong also tells us that there's no mistake in the price in the listing and the seller is fine with sitting on the house until a reasonable offer comes forth.
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